"One" and "won" are homonyms — words that sound the same but have different meanings (and spellings, in this case).
Advertisement
To mix up the two is an unfortunate (but easy) mistake to make. It looks as if BlackBerry has learned about it the hard way Monday as this ad, seen on Variety's homepage, demonstrates.
As the ad in question is "Sponsored Content," we don't know whether someone at BlackBerry or Variety made the gaffe. We've contacted BlackBerry and Variety for comment.
Nevertheless, congratulations for "oneing" that award, BlackBerry!
